The water soluble amide of vitamin B3 (niacin) is an important compound that can help you achieve complexion perfection.

An effective active ingredient for treating ageing and photo damaged skin by improving skin texture, skin discolourations, fine lines and skin barrier function.

In anti-ageing products, studies have shown it stimulates microcirculation in the dermis as well as collagen synthesis. Also increases ceramide and fatty acid levels in skin, so skin appears firmer.

Vitamin B3 prevents water loss which dehydrates the skin. It helps seal in moisture which smoothes out wrinkles and revives skin’s healthy tone and texture.

There is also evidence it reduces hyperpigmentation and is effective as a skin lightener while it evens out skin tone.

Acne prone skin can benefit greatly from the topical application of niacinamide as it is an effective vitamin treatment for acne.